Make ‘Em Laugh: Why Small Brands Shouldn’t Be Afraid of Humor in Marketing

I wrote this article in August of 2018, and it was originally published on tweakyourbiz.com. Read on to discover how humor can be a powerful element in your marketing campaign, and be sure to explore Tweak Your Biz to learn more about marketing, sales, business growth, and more. If I had to wager a guess,…

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Signs Your Marketing Needs A Pick-Me-Up

Your marketing efforts should attract more than tumbleweeds. Here are some ways to tell if your marketing has gone kaput.

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Marketing Magic: A Simple Way to Get Customers To Hang Out With Your Brand

A blog is the perfect way to say “We can help you! We can make your life better! Here’s how!” 

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3 Signs You Need to Finally Hire a Ghostwriter

“No matter what accomplishments you make, somebody helped you.” – Althea Gibson It can feel weird to hire a ghostwriter. When we imagine CEO’s, educators, doctors, and politicians writing the book of their careers, we imagine them sitting at heavy wooden desks and typing 400 hundred pages of unadulterated mastery. We often confuse them with…

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This Productivity Hack is Where Meditation Meets Getting Stuff Done

The lit candle focuses my mind. It calms my brain, and everything gets quiet and stops. Some suggest lighting a candle and focusing on the flame while meditating, and I’ve found this helps my workflow as well.

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5 Books That Helped Me Follow My Calling

Big Magic by Elizabeth Gilbert source Liz’s joy about the creative life is both intoxicating and infectious. She views creativity as a spirit of sorts. Like a witch’s familiar, or a house elf. This whimsical concept compels the reader to not take their own art TOO seriously, and to treat their art with kindness. What I most…

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